Turning Professional Expertise Into Courses, Memberships and Certifications

Justin joined Elite Expert Insider for a twenty-two minute conversation about turning professional knowledge into an education business: what separates trading time for money from building an asset, which assets are actually worth building — flagship courses, memberships, certifications, digital products — and why the value proposition and the brand have to be settled before any of it gets made.

Justin Allan Montgomery is the founder of ProCourseStart, which teaches professionals to build continuing education businesses around what they already know.